How do insurance affiliate commissions work?

Most programs pay per qualified lead (CPL) — for example a completed quote request — or per bound policy (CPA). CPL pays smaller amounts more often; CPA pays more per conversion but only when a policy is purchased.

Do I need an insurance license to promote these programs?

No. Affiliates and publishers refer shoppers; the licensed broker or carrier handles advice and the sale. You should not present yourself as an agent or give personalized insurance advice.

Why do some programs pay per quote and others per policy?

Quote marketplaces (EverQuote, The Zebra) monetize shopper intent, so they pay per lead. Carriers and brokers (Policygenius, Lemonade, eHealth) pay when coverage is bound, which is worth more to them.

When and how do partners get paid?

Typically monthly, once you clear the program's minimum payout threshold (commonly $10–$50). Common rails are ACH/direct deposit, PayPal, and Payoneer.

Are these programs available in my state?

Insurance is regulated state by state, so availability, products, and terms vary. Each partner's application confirms which states are supported.

Do the commission figures on this page ever change?

Yes. Figures below are as reported by program and network listings in September 2026 and can change. Confirm the current terms on the official application page before you apply.

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